- HOME
- Cosmetic OEM Lab
What is polydeoxyribonucleotide?
What are the effects or functions of polydeoxyribonucleotide?
Have you heard of Polydeoxyribonucleotide (PDRN)? This powerful ingredient is currently one of the most talked-about trends in the skincare industry. A growing number of skincare products on the market are now formulated with PDRN, and for good reason. If you’re planning to develop your own private label products, staying informed about such trending ingredients is essential for creating competitive and appealing offerings.
In this article, I will explain what PDRN is, how it works, and why it has gained so much attention.We’ll also explore the key benefits of incorporating PDRN into skincare formulations, and how it can add value to your brand.
Contents
Let me share a brief overview of PDRN. While salmon-derived PDRN is commonly used in the market, there are also plant-based options, each with its own unique characteristics and benefits.
Originally developed in South Korea, PDRN (Polydeoxyribonucleotide) has been making waves in the beauty industry in recent years for its remarkable regenerative and skin-repairing properties. This cutting-edge ingredient is a low molecular weight DNA fragment derived from the sperm cells of salmon, a species known for its biocompatibility with human skin.
There are mainly two types of PDRN: animal-based and plant-based.
Animal-based PDRN
| Source |
|
| Characteristic |
|
| Function |
|
Plant-based PDRN
| Source |
|
| Characteristic |
|
| Function |
|
Both types offer skin-revitalizing effects, but plant-based PDRN is often preferred for sensitive skin due to its lighter molecular structure and better absorption. Animal-based PDRN, on the other hand, is widely used in clinical settings for its powerful regenerative effects.
PDRN functions as a powerful skin-rejuvenating agent. It works by stimulating cell regeneration and enhancing fibroblast activity, which in turn promotes collagen synthesis—essential for maintaining firm, elastic, and youthful-looking skin. As a result, it helps reduce the appearance of fine lines and wrinkles, while also improving skin texture and elasticity over time.
Beyond its anti-aging capabilities, PDRN is also prized for its soothing and healing effects. It helps strengthen the skin’s natural barrier, making it highly effective in addressing issues such as chronic dryness, sensitivity, redness, and post-procedure recovery. Its ability to accelerate tissue repair makes it a go-to ingredient in both daily skincare and clinical-grade products, including serums, creams, and ampoules.
Thanks to these wide-ranging skincare benefits and its excellent safety profile, PDRN has become a popular hero ingredient in high-performance skincare lines across Asia and is rapidly gaining recognition worldwide. From luxury cosmetic brands to medical aesthetic products, PDRN is now synonymous with innovation in skin regeneration and holistic skin health.
When building your own brand, it is essential to clearly define your target audience. So, what kind of people would be most interested in skincare products containing PDRN?
As mentioned earlier, PDRN is a powerful skincare ingredient that supports skin repair and regeneration, making it particularly appealing to:
This information can help you plan your promotional approach and highlight appealing features.
With PDRN, the following items could be suitable for customers, making it easy for them to incorporate into their skincare routine:
| Serum |
|
| Sheet mask |
|
| Cream |
|
Have you heard of Rejuran? Rejuran primarily contains PN (polynucleotide) as its main active ingredient, whereas PDRN-based products are formulated with PDRN (polydeoxyribonucleotide) as the key component. Sometimes, Rejuran gets compared with fillers such as hyaluronic acid, but it is quite different. While Rejuran has features such as
These features make Rejuran a skincare-focused treatment. In contrast, fillers like hyaluronic acid are primarily used for cosmetic purposes—such as smoothing out uneven areas of the skin or adding volume—rather than directly addressing skin health.
As the last step, let me provide you with some valuable information to help you start building your private label PDRN skincare brand. There are many ways to approach this process, and the following points can serve as your reference to make informed decisions.
For your first step in building your PDRN skincare brand, it’s crucial to carefully decide the type of PDRN you would like to use. Additionally, if you have preferences for other ingredients (such as natural preservatives, specific active ingredients like peptides, hyaluronic acid, etc.), it’s important to define them early in the process. If you have any ingredients you wish to avoid—such as parabens, sulfates, or synthetic fragrances—this should also be communicated clearly. As an OEM company, we can adjust formulations based on your specifications, so this clarity will help us tailor the product exactly to your needs.
At this stage, having benchmark items can be a huge advantage. A benchmark item is typically a product from another brand that has the texture, performance, and ingredients you are aiming for. If you already have a product in mind that you think closely matches your vision (whether it’s the texture, efficacy, or overall feel), it will be helpful for us to understand these benchmarks. This will guide us in creating a formula that matches your expectations. In terms of texture, knowing whether you prefer a gel, cream, serum, or lotion texture is important, as this affects how the PDRN and other ingredients are formulated and delivered to the skin. The texture can significantly impact the customer experience, so it’s worth considering what your target audience prefers.
Next, regulations play a crucial role in launching any cosmetic brand. If you’re importing from Japan to sell in other countries, you’ll need to familiarize yourself with the regulatory requirements in each target market. As you can imagine, each country has its own set of rules for cosmetics, and the registration process can vary greatly.
For example, Singapore typically requires only a few key documents to complete the registration, making it relatively straightforward. However, the EU and China have stricter regulations, often requiring more than 10 different documents. These may include detailed information on each ingredient, safety data, efficacy tests, and proof of manufacturing standards. For the EU market, you will also need to provide a Cosmetic Product Safety Report (CPSR), which is a critical step in the registration process.
Understanding these regulatory requirements early in the process will help you avoid delays and ensure that your products can be marketed legally and safely in the regions you’re targeting. Each country has its own approval process, and knowing what’s required in advance can save you significant time and effort down the road.
At this point in the process, it’s also crucial to decide on packaging since it can significantly impact your brand’s identity and the overall appeal of your product. The packaging design not only protects the product but also plays a key role in attracting customers and conveying the quality of the product inside.
For example, for a serum, you could consider a dropper or a pump. A dropper is a great option for precise application, and it typically works well with liquid formulations like serums. A pump, on the other hand, is perfect for a more controlled and mess-free dispensing experience. Both of these packaging options can give a clean and elegant look to your serum, depending on the aesthetic you’re aiming for.
For a cream, you could opt for a jar or a pump. A jar can give a more luxurious feel and is often preferred for rich, thick creams. However, a pump is more hygienic and helps with easier application, making it a suitable choice for daily use. Each option has its pros and cons, so it’s important to think about how your target audience will use your product and what kind of experience you want to create for them.
Here’s a tip to consider:
On the other hand, if you’re looking at a smaller MOQ like 1,000pcs, the packaging options may be more limited. However, this can work to your advantage if you want a sophisticated and simple look. You can still achieve a polished, high-quality design with more minimalistic packaging, focusing on the product’s efficacy and clean lines, which can appeal to customers who prefer a more modern and minimalist aesthetic.
By defining your brand concept and target market, you’ll be able to make a more informed decision about the packaging. Once you’ve figured out your concept, you can start looking for the packaging options that best align with it, ensuring that it resonates with your audience and complements your product’s image.
Once you decide on the key points—such as the type of PDRN you want to use, preferred additional ingredients, any ingredients you’d like to avoid, benchmark products, texture preferences, and packaging direction—you’re ready to take the next step: getting in touch with OEM (Original Equipment Manufacturer) companies.
Even if you don’t have every detail finalized yet, it’s perfectly fine to reach out early. OEM companies are experienced partners who can help guide you through the product development process. In fact, starting a conversation with them at an early stage can often speed up the development timeline, as they can propose practical solutions and offer insights based on what’s feasible from a manufacturing perspective.
With their industry expertise, OEM companies can:
If you’re feeling unsure about how to proceed, you can simply explain your concept or goal—such as “I want to launch a hydrating serum with PDRN that targets early signs of aging,” or “I’m looking for a lightweight cream suitable for sensitive skin.” From there, they can suggest possible base formulas, textures, and ingredient lists that match your vision.
Remember: communication is key. The more openly you share your ideas, concerns, and preferences, the more effectively your OEM partner can support you.
In today’s article, I introduced what PDRN is and shared its key skincare benefits. When it comes to trend ingredients, there are often multiple reasons behind their popularity—from clinical effectiveness to consumer demand—but without a clear understanding of what the ingredient actually does, it becomes difficult to incorporate it meaningfully into your product and market it effectively.
By learning about ingredients like PDRN, you not only gain insight into current industry trends but also equip yourself with the knowledge needed to develop skincare products that truly resonate with your target customers.
I hope this information supports your journey in building a successful and competitive private label skincare brand!
For further information, please contact us.
